About Diversity

Diversity Analysis is a broad spectrum consultancy specialising in SaaS, Cloud Computing and business strategy. Our research focuses on the trends in these areas with greater emphasis on technology, business strategies, mergers and acquisitions.

We Offer:

  • Research Alerts
  • Research Briefings
  • Whitepapers
  • Case Studies

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Some of Our Clients

  • myob
  • mindtouch
  • aria
  • intacct
  • monexa
  • rackspace
  • zuora
  • zendesk

Who We Are

Ben Kepes is an analyst, an entrepreneur, a commentator and a business adviser. His business interests include many industries from manufacturing and property to technology. More on Ben

Krishnan Subramanian is an entrepreneur, cloud computing analyst and consultant, open source researcher and evangelist, one of the industry’s most prolific bloggers. More on Krishnan

From the Blog

Is Google App Engine Silently Gaining Traction?

When Google released its PaaS offering called Google App Engine, it attracted Web 2.0 developers in big numbers but it didn't gain much traction like Amazon Web Services or Microsoft platform. In fact, in May 2010, Network World had an article quoting a Forrester Survey which put the percentage of d

Will Tweet for Beer: How Epic Beer Is Reaching Customers

Epic Beer is a boutique, premium brewery based in New Zealand. It’s winning accolades all around the world for the quality of its product, but more relevant to us here at Zengage, they’re doing it via direct conversations with the... Read more

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