Category Archives: SocialMedia

June 1, 2009 Posted in Branding, New business, New Zealand, SocialMedia, Strategy Leave a comment

Another Quiver to the HB bow

By Ben Kepes

I’ve always had a huge amount of respect for the team over at HB media – this isn’t just because I’ve been involved with them in past and present projects – long before my work with Idealog magazine I commented on their innovative business model that takes the (arguably) dying

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February 23, 2009 Posted in New Zealand, SocialMedia Leave a comment

Power to The People

By Ben Kepes

In what might be held up as a copybook case of the utilisation of social media to effect parliamentary change, it has just been announced that the coming-in-to-force of section 92 of the New Zealand Copyright Act will be delayed until March 29 and, in the event that no agreement

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January 30, 2009 Posted in New Zealand, SocialMedia, Strategy, Web x.0 3 Comments

A Novel Approach – Marketing Advice For Free

By Ben Kepes

Local social media uber early adopter and twitter cognoscent Ben Young has made an interesting offer that reminds me of something I heard at the Christchurch World Busker’s Festival yesterday. A street performer there, when asking for tips said that street performing is the most honest commerce in the world

January 14, 2009 Posted in Business, Efficiency, IT, SocialMedia 3 Comments

A Press Release Isn’t a Blog Comment

By Ben Kepes

I always welcome comments on my posts from vendors – after all they’re the ones with the in-depth domain knowledge about areas I’m writing about. I can even live with a bit of a commercial bent to the comments – after all there is a reason the vendors spend their

December 17, 2008 Posted in SocialMedia, Society 5 Comments

Facebook Goes Mainstream!

By Ben Kepes

For those who believe that Facebook has no utility, here’s a story that’ll warm your heart (or chill the blood of those “ice in the veins” lawyers out there). It seems the Australian Supreme Court has decided that Facebook is a suitable medium on which to serve court papers. Yes

December 12, 2008 Posted in SocialMedia 9 Comments

Diary of a Site Owner – Chapter 1; Breathe deep, breathe deep

By Ben Kepes

no mucha da memory hadda to shifta da database shiftid da database, site waz not workingz coz not workingz had too doo some sugeriez on da database da surgery not soo good – database kind of dies so maybe waz no good decision too move da database in da first

November 20, 2008 Posted in Business, Design, SocialMedia, Society, Strategy 4 Comments

The Perils of an Echo Chamber

By Ben Kepes

I love social media – it allows me to have interesting relationships with interesting people whom I otherwise might not know. But sometime the send/post/update key is just too easy to tap. Case in point the recent storm around an advertisement. Motrin is a US brand of painkiller and their

October 22, 2008 Posted in Business, Design, New business, New Zealand, SocialMedia, Society, Strategy 2 Comments

Building Online Communities

By Ben Kepes

The latest issues of Start-Up magazine is out and it includes a feature article I wrote about building online communities. It’s a subject close to my heart and one which I’m currently involved in with a (slightly) stealth project. The article can be seen here. In it I look at

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October 22, 2008 Posted in Business, Design, IT, SocialMedia, Strategy, Web x.0 3 Comments

Building Successful Online Communities

By Ben Kepes

Mauricio sent me this information and it looks like some fantastic sessions for anyone who has an interest in building online communities that people love (and let’s face it – any online business is, by definition, a community). Details are; How to create, develop and evolve a social media presence

October 6, 2008 Posted in Business, Collaboration, New Zealand, SocialMedia, Strategy 1 Comment

A Journey of A Thousand Miles

By Ben Kepes

Subsequent to TelecomONE over the weekend, and after a session discussing the social media activities of Telecom employees – some issues became evident. I’ve always been impressed that Vodafone New Zealand allow (and, I assume, encourage) Paul Brislen, their PR man, to participate in social media – be it on

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The Author

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.

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