Category Archives: Web x.0

Trineo – Heading for the Big Time

By Ben Kepes


A few months ago I wrote a href="http://www.cloudave.com/link/making-crm-work-for-verticals"
target="_blank">post discussing some interesting vertical offerings that I’d seen built on top of the class="zem_slink" href="http://www.salesforce.com/"
rel="homepage"
title="Salesforce">salesforce.com platform. I alluded to a new offering that was, at that time in stealth mode – the company behind that offering, Trineo has been invited to San Francisco next week to pitch to a panel of investment and IT gurus, including class="zem_slink" href="http://www.sequoiacap.com/"
rel="homepage"
title="Sequoia Capital">Sequoia Capital, as part of the final selection process for the Force 40 Innovation Showcase competition, run by class="zem_slink" href="http://www.salesforce.com/"
rel="homepage" title="Salesforce">Salesforce.com as part of their Dreamforce conference in November.



Trineo is a development and


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A Novel Approach – Marketing Advice For Free

By Ben Kepes

Local social media uber early adopter and twitter cognoscent Ben Young has made an interesting offer that reminds me of something I heard at the Christchurch World Busker’s Festival yesterday. A street performer there, when asking for tips said that street performing is the most honest commerce in the world

Bizchat is live….

By Ben Kepes

It’s been a long time coming! For some time now I’ve been alluding to a community site I was involved in creating. We’re finally ready to peel a few layers of the onion back. Bizchat has arrived on the world and awaits its members. So what is bizchat? Well in

The Future of Accounting – Guest Post, Rod Drury

By Ben Kepes

As part of an Accounting 2.0 series I’m compiling over on CloudAve, I reached out to some accounting software visionaries to give us their take on the future of accounting/business software and how the eco system would look five or ten years out. Well know local (local in New Zealand)

Will You Be My *Friend*

By Ben Kepes

Yeah OK – So it’s most probably an urban myth but I can help but giggle at the story of Hal, a nice enough sounding guy who, having amassed a personal war chest of 700 Facebook friends – decided to congratulate himself by holding a party. How to publicise the

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So What is This Twitter Thing Then….

By Ben Kepes

I spend a lot of time speaking with both proponents and sceptics of Twitter (and by extension microblogging in general). Basically the proponents say that Twitter; Breaks down silos Connects them to people they wouldn’t otherwise be in a position to communicate with Is a fantastic way to leverage the

Building Successful Online Communities

By Ben Kepes

Mauricio sent me this information and it looks like some fantastic sessions for anyone who has an interest in building online communities that people love (and let’s face it – any online business is, by definition, a community). Details are; How to create, develop and evolve a social media presence

Another Cool Kiwi Startup

By Ben Kepes

This will just be a quick announcement – a fuller review with some competitor information will be over on CloudAve tomorrow but I thought I’d give notice of a new startup which flicked the “on” switch a few hours ago. Built by a European/New Zealand team, but with its initial

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Sanity returns – and from the Godfather no less

By Ben Kepes

This is music to my ears – at the recent Web 2.0 conference in New York, the father of Web 2.0, Tim O’Reilly, questioned where Web 2.0 is at, and where it is headed. Tim is quoted as saying that; (These are) pretty depressing times in a lot of ways,

Joining the microblogging legions….

By Ben Kepes

Legions of different applications that is… At the recent Techcrunch50, Twitter-for-enterprise startup Yammer took out the top prize. I was interested to read a post by Bernard a couple of days later where he uncharacteristically lashed the decision. Basically Bernard calls Yammer a "me too" offering that offers little that

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The Author

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.

Schedule some time to talk to me here.

More about Ben here.

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