I have to blog about this. Good friend, web visionary and generally nice guy Mauricio Freitas, founder of Geekzone, forwarded me this email from a PR person. I’ve removed the details to protect identities but count the number of times Mauricio’s name has been written and how many times it’s been misspelt – PR FAIL!
Thank you for agreeing to meet with xxxxx of xxxxx on xxxx. As agreed, xxxxx will meet you outside the café on the ground floor of the xxxxx.
xxxxx is a start up company based at the xxxxx and has developed a unique online xxxxx application called xxxxx. xxxxx’s very keen to meet with networked technology people in the know, like yourself, who can help point him in the right direction with regard to networking and promoting his company and xxxxx.
Attached is some information about xxxxx, and this link will take you to xxxxx’s bio online: xxxxx
xxxxx, this is Maurio’s bio and blog – there’s also a photo of Maurcio on the page – http://www.geekzone.co.nz/freitasm
Mauricio’s mobile and email are:
021 xxx xxx
Maurice, xxxxxx’s details are:
Thank you so much Maurice.
That’s right – Mauricio’s name was written six times. How many times correctly?
A less kindly man than Mauricio wouldn’t even agree to meet someone that employs a PR firm that makes a balls-up like this – they’re lucky they chose a kindly recipient.
Sort it out PR!