SaaS to weather the storm…

By Ben Kepes

Buddy Kaila pointed out this editorial from Forbes magazine.

The basic premise is that in the soon-to-eventuate recession, SaaS companies will be somewhat protected from the fall out. The reasons given;

  • SaaS is an expensable rather than capital outlay
  • SaaS tends to be used in discrete, mission-critical areas
  • SaaS providers tend to have more exposure to the SMB market
  • SaaS players can scale back their expenditure more readily than ISVs

Roll on that recession…..

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