I wrote just the other day of Elastic’s acquisition of machine-learning company Prelert and how Elastic believed the deal would see it take market share from Splunk, the publicly listed granddaddy in the space (assuming, of course, you can have a granddaddy in a space that is only a decade or so old).

Anyway, Splunk heard the claim, and didn’t like it. The company had a machine learning announcement Tuesday and is trying to articulate just how much it offers beyond what Prelert (and other vendors) can offer.

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Ben Kepes

Ben Kepes is a technology evangelist, an investor, a commentator and a business adviser. Ben covers the convergence of technology, mobile, ubiquity and agility, all enabled by the Cloud. His areas of interest extend to enterprise software, software integration, financial/accounting software, platforms and infrastructure as well as articulating technology simply for everyday users.